Marketing Communications Manager / Senior Marketing Communications Executive Strategic Campaign Management: - Translate company strategic objectives into actionable marketing initiatives. - Lead the planning and execution of cross-functional campaigns to drive brand reach and engagement across digital and traditional channels. - Identify emerging market trends and educate internal stakeholders to seize new opportunities. Large-Scale Event Management: - Orchestrate end-to-end logistics for major marketing events (e.g., Programme Presentations, Financial Forums, Award Ceremonies). - Oversee venue setup, crowd management, VIP hospitality, and manpower allocation to ensure operational excellence and safety. - Manage crisis management protocols to minimise potential risks during events. Digital Marketing & Social Media Strategy: - Manage and grow the company's digital ecosystem across various platforms (e.g., Facebook, Instagram, LinkedIn, WeChat, Weibo). - Formulate data-driven strategies to boost follower growth and engagement (proven track record in scaling platforms is a plus). - Monitor online sentiment and safeguard the brand's reputation against cyber threats or negative feedback. Corporate Branding & ESG Initiatives: - Spearhead corporate branding projects, including ESG Awards and industry forums, ensuring alignment with the company's sustainability and business goals. - Support the Executive Office in preparing high-level presentation materials for internal and external stakeholders. Content Creation & Design: - Leverage strong design skills (Adobe CC: Photoshop, Illustrator, Premiere Pro) to produce or supervise the production of high-quality visual communications (video, print, digital). - Collaborate with business units to devise creative concepts that effectively convey corporate messages. Qualifications: - Bachelor's degree in Communications, Marketing, Public Relations, or a related field. - 5-7 years of experience in marketing or a related role. - Strong understanding of digital marketing channels and tools. - Excellent written and verbal communication skills. - Proficiency in Microsoft Office Suite; familiarity with marketing automation tools and analytics platforms is a plus. - Strong analytical skills and attention to detail. - Ability to work independently and as part of a team in a fast-paced environment. - Candidates with less experience will be considered for the post of Senior Marketing Communications Executive