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Social Media Manager


As Social Media Manager, you are the driving force behind Labellov's social media presence. You translate luxury products, trends, and brand DNA into strong, consistent content, while actively growing and nurturing our digital community. With Instagram as your main focus, you balance creativity, strategy, and community engagement to strengthen Labellov's position in luxury resale.
Who are you?
You are either an experienced social media professional with a strong affinity for luxury and fashion, or a highly motivated creative with the ambition to grow into a leading role within luxury resale marketing. You understand how storytelling, community, and data come together to build a premium brand online.
You are hands-on, trend-aware, and instinctively protect brand tone and quality across every touchpoint.
Your responsibilities
Own social media strategy, content planning and execution (Instagram as priority)
Develop creative formats, campaigns, and product storytelling aligned with Labellov's brand identity
Leverage your graphics skills to develop engaging ads
Coordinate and create reels, posts, and stories together with interns
Develop and optimize Instagram growth strategies based on trends and competitor analysis
Monitor performance and translate insights into clear monthly reporting and optimizations
Manage the social media community (DMs, comments, mentions) with speed, accuracy, and a premium tone
Engage daily with influencers and support partnerships and collaborations
This role is ideal for someone who:
Lives and breathes social media
Has a passion for luxury, fashion, and resale
Combines creative instinct with strategic thinking
Enjoys building communities and long-term brand visibility
You will play a key role in shaping Labellov's digital voice and growing its relevance at the intersection of luxury, sustainability, and culture.

Solliciteren