Digital Communications Manager

Digital Communication Manager

Reports to:
Global Marketing Director

Why this role matters

We are on a mission to make our brand stand out globally — consistent, inspiring, and desirable across every digital touchpoint. As
Digital Communication Manager
, you will be at the forefront of building our brand presence worldwide, with a direct impact in EMEA. You'll shape the global digital strategy, bring it to life in Europe, and make sure our story connects with audiences everywhere.

This is a role for a digital storyteller who thrives on strategy
and
execution. From social media to influencer activations, from digital PR to awareness campaigns — you'll own the top-funnel activities that spark brand love and build awareness. You'll also create the toolkits and content that empower our e-commerce and partner teams to activate locally with impact.

What you'll do

• Build the brand globally
  : Develop digital frameworks, playbooks, and toolkits that ensure consistent, premium storytelling worldwide.
• Lead in EMEA
  : Translate global strategy into action, run awareness campaigns, and adapt plans to local market realities.
• Own social & influencer marketing
  : Define global strategy, manage frameworks, and execute inspiring activations in EMEA.
• Create content with impact
  : Manage calendars, assets, and guidelines to deliver campaigns that land with the right tone and visuals.
• Drive visibility
  : Lead digital PR initiatives, coordinate agencies, and plan awareness media investments in close collaboration with e-commerce.
• Collaborate & connect
  : Be the bridge between global direction and local execution, working with product, creative, and regional marketing teams.

What we're looking for

• 5+ years' experience in digital brand communication (global or regional).
• A proven track record in building awareness through social, influencer, PR, and media campaigns.
• Strong content and project management skills — you can take ideas from strategy to execution seamlessly.
• International mindset with experience working across markets.
• Hands-on, pragmatic, and results-driven, able to navigate a fast-paced environment.
• Fluent in English; additional languages are a plus.
• Willing to relocate to Antwerp (preferred).

Why join us

This is a unique opportunity to shape a global brand and make a real mark in the digital space. You'll work in an international environment, collaborate with passionate colleagues, and take ownership of projects that are highly visible across the company. If you're creative, strategic, and love making brands grow, we'd love to meet you.

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