Key Account Manager Non Alcoholic Beverages

Do you want to apply your Key Account experience within an ambitious, growing organization?

At Haelterman Group, we're not just offering you a position we're inviting you to play a pivotal role in shaping the future of our non-alcoholic international brands. As Key Account Manager, you'll be the driving force behind building and strengthening long-term partnerships, developing tailored strategies, and ensuring our brands stand out across the Benelux. With strong names like Tao Family NV, Carlsberg Importers NV and Va.S.CO NV, we are a key player in the beverage and hospitality sector while proudly maintaining the warmth and values of a family business. This is your opportunity to combine strategic responsibility, commercial creativity, and real impact in a role where growth is not only encouraged, but expected.

Ready to make a difference?

What you'll do:
Key Account Manager

To define the general sales strategy for Belgium and to manage and develop a portfolio of existing key accounts across the retail sector

Key Responsibilities:

· Key contact for all retail customers

· Lead the negotiations with the national key accounts

· Define the pricing and promo strategy per customer and channel

· Identify and secure new business opportunities (new accounts, portfolio extension, shelf space etc.)

· Deliver sales reports, analyse performance, and provide market feedback to support strategic planning

· Define and update volume plan per customer to ensure smooth supply to avoid OOS and obsoletes

· Close cooperation with Belgian field sales retail and OOH/On Trade team

· Close cooperation with internal teams demand planning, marketing, customer service, finance and logistics

· Represent the Belgian sales team in international meetings

What we're looking for:
Candidate Profile:

· Master degree or bachelor plus equivalent of practical experience

· At least 5 years of experience in FMCG

· Proven experience in key account management in Food and Beverages

· Strong commercial skills and a track record of delivering revenue growth

· Excellent communication, negotiation and relationship-building skills

· Additional on trade experience is a plus

· Experience in working within a small team with a hands-on mentality; ready to work on a large scope of tasks

· Strong team player whilst being able to defend your convictions

· Enjoying working with a high level of freedom within a clear framework

· Lead the negotiations with the national key accounts

What We Offer

• An exciting and challenging role where you can fully apply your talents.

• Plenty of responsibility and opportunities to make a real impact within our organization.

• A full-time contract with a competitive salary and attractive fringe benefits.

• Health Insurance, Eco-Cheques, Company Car

• Investment in your growth: focus on personal development, wellbeing, and training.

How to Apply

Are you ready to make a difference?
Send your CV and motivation letter as soon as possible to

After an initial selection based on your email and possibly a phone interview, we will be happy to invite you for a personal meeting.

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