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Inside Sales Representative (German Speaking)


An Inside Sales Representative will play a fundamental role in achieving our ambitious revenue growth objectives and prospect acquisition through outbound calls, emails, video-calls and inbound calls.

You’ll be the selling voice of Falk&Ross and your most important mission is to open new customers in your customer portfolio. While maintaining and growing relationships and sales with existing customers, your top priority is to expand our market presence and build a thriving network of engaged, high-potential clients.



Key Responsibilities


1. Developing new sales opportunities engaging with both existing and potential customers

2. Communicating with customers to understand their needs and requirements and identify sales opportunities

3. Answering customers’ questions, resolving their concerns and providing additional information via calls and emails

4. Explaining and demonstrating the features of products of the full Falk&Ross Brands portfolio

5. Leading generation and qualification

6. Using the CRM strategically to qualify leads, plan outreach, and track customer interactions and pipeline development

7. Keeping up to date with product and service information and competitor offers

8. Driving the adoption of new products and promotions by understanding reseller needs and offering relevant solutions

9. Monitoring market activity, gather insights on competitors, and report on opportunities to gain a competitive edge

10. Working closely with other teams like marketing and customer success to ensure a smooth sales process and positive customer experience.

11. Delivering regular reporting on sales pipelines, customer development, outbound calls activity, and conversion rates

Key Performance Indicators (KPIs)



1. Sales Growth:

• Achieve a set percentage increase in regional sales within a specified timeframe (sales volume and value per customer)

• Meet monthly, quarterly, and annual sales targets for the Falk&Ross portfolio.


2. Conversion Rate: Turning Leads into Customers:

• Number of new resellers opened per quarter

• % growth in newly acquired customer revenue

• Volume of qualified leads converted through CRM pipeline


3. Abandon Rate:

• Efficient Call Handling: Streamline call handling processes to minimize wait times and ensure prompt assistance. By promptly addressing customer inquiries and providing relevant information, we can reduce the likelihood of prospects abandoning their calls.

• Empathy and Active Listening: Adopting a customer-centric perspective, our Inside Sales representatives should practice active listening and show empathy toward prospects' concerns and needs. This approach creates a positive rapport and increases the chances of maintaining engagement throughout the sales process.


4. Outbound Calls Execution:

• Conduct a minimum number of calls to customers each week to ensure consistent relationship-building and commercial support. With an annual target of minimum number of calls.

• Quality of calls measured by conversion into sales opportunities.


5. Product Promotion and Sales of Key Lines:

• Drive sales of high-priority products and brands, with specific sales targets for these items.

• Achieve targets for introducing new products to clients and gaining buy-in for seasonal or promotional offers.


6. Customer Retention and Satisfaction:

• Maintain a high level of customer satisfaction, measured through feedback, repeat business, and retention rates.

• Achieve targets for customer retention

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