Sales Manager Benelux F/H

 What if you were the person launching Castalie in the Benelux?

Founded in 2011, Castalie is the French premium brand of microfiltered, eco-designed water, offering pure, neutral-tasting water with a reduced carbon footprint.
With more than 15 million consumers every month, Castalie has helped prevent the production of 490 million plastic bottles since its launch, establishing itself as a leading water solution across the hospitality, food service, and corporate sectors.

After strong growth in France, we are opening a new strategic chapter: the launch of Castalie in the Benelux region (Belgium, Netherlands, Luxembourg).

To support this expansion, we are recruiting our first Benelux Sales Manager, a highly entrepreneurial, high-impact role, to build and scale the market across multiple countries.

Your role

As Benelux Sales Manager, you will be the driving force behind Castalie's market entry and development in the region.

Your mission: lay the foundations for sustainable, profitable growth across the Benelux.

Concretely, you will:

• Define and deploy the Benelux go-to-market strategy, in line with Castalie's DNA and long-term ambitions

• Open the market across Belgium, the Netherlands and Luxembourg: prospecting, client meetings, negotiations and closing the first key accounts

• Develop strategic opportunities in Corporate and Hospitality (HoReCa) segments

• Manage the full sales cycle, from lead generation to operational launch with the client

• Represent Castalie at regional events, trade shows and institutional or partner meetings

• Build and manage clear, actionable sales reporting (pipeline, forecasts, market insights)

• Act as a key feedback loop to HQ, sharing local market learnings and growth levers

  Your profile

You are a senior, hands-on B2B business developer, comfortable operating in ambiguous, build-from-scratch environments and across multiple markets.

Ideally, you bring several of the following:

• Strong experience in B2B business development, ideally in international or multi-country contexts

• Proven ability to build a pipeline and close deals in relatively unstructured environments

• Solid understanding of the Benelux market(s) and their cultural and commercial specificities

• Entrepreneurial mindset with strong ownership and accountability

• Natural leadership, with the ability to lay the groundwork for a future local team

• High level of autonomy, initiative and field orientation

• Strong interest in sustainability, circular economy or impact-driven projects

• Fluent in Dutch and French