CRM & Data Executive, Bingoal | VINDAZO in België

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Solliciteren

Plaats

Bruxelles
1000
Brussel
België

Contract

Vooltijds, Onbepaalde duur

Datum gepubliceerd

2026-03-03

Online to:

2026-05-02
EUR 15.00 HOUR

CRM & Data Executive

Bingoal
Brussel
Andere
13 uren geleden

Bingoal is a Belgian company with more than 30 years’ experience in providing online and offline sports betting and casino games. Today, Bingoal is a dynamic and ambitious company looking for a result-oriented and motivated CRM Manager Sport & Casino . In this role, you will be responsible for developing, executing, and optimizing CRM strategies to drive player engagement, retention, and value across our Sportsbook and Casino products. You will work closely with marketing, product, data, and technical teams to support Bingoal’s growth. In your role as CRM Manager Sport & Casino , you will be responsible for the end-to-end CRM strategy across the customer lifecycle, from onboarding to retention and reactivation, for the Belgian and Dutch markets. As part of the Marketing team, you will play a key role in translating business objectives into targeted, data-driven CRM campaigns. Defining and executing the CRM strategy for Sports and Casino , aligned with overall marketing and business objectives Managing customer lifecycle communications (onboarding, engagement, retention, reactivation, churn prevention) across multiple channels (email, web push, web inbox, etc.) Designing and managing segmented, personalized, and automated CRM campaigns based on customer behaviour, preferences, and value Collaborating closely with data, product and technical teams to leverage customer insights and improve targeting, personalization, and campaign performance Monitoring, analysing, and optimizing CRM performance using KPIs such as retention, engagement, conversion, and player lifetime value Managing campaign calendars , prioritization, and execution for both Sports and Casino verticals Ensuring CRM activities are compliant with responsible gaming, GDPR, and regulatory requirements Testing new CRM approaches (A/B testing, journeys, incentives, content) and continuously improving based on insights and results Documenting CRM processes, campaign logic, and learnings to ensure knowledge sharing and scalability You have at least 3 years of experience in CRM, lifecycle marketing, or retention marketing , preferably within iGaming, sports betting, casino, or a similar data-driven environment You have hands-on experience with CRM tools and marketing automation platforms ; You have strong analytical skills and are comfortable working with data to drive decisions and measure impact You are proactive, organized , and able to manage multiple projects and priorities in a fast-paced environment with cross-functional collaboration with marketing, product, data, and technical teams You are fluent in English ; knowledge of Dutch and/or French is a strong asset Send your complete application to hr@bingoal.

Solliciteren

CRM & Data Executive

Plaats

Contract

Datum gepubliceerd

Online to:

CRM & Data Executive

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