Digital & e-commerce Manager (BeNeLux)
Solliciteren
Plaats
Brussel1000
Brussel
België
Contract
Vooltijds, Onbepaalde duurDatum gepubliceerd
2026-02-24Online to:
2026-04-25EUR 20.00 HOUR
Digital & e-commerce Manager (BeNeLux)
- Sisley Paris
- Brussel
- 12 uren geleden
About Sisley Paris
Sisley Paris is a French family-owned enterprise and a global brand renowned for its pioneering expertise in phytocosmetology. We combine the most advanced technological research with the finest plant extracts and essential oils to create exceptional skincare, makeup, and high-end fragrances. Today, our Maison proudly encompasses a portfolio of three exceptional brands: Sisley, Hair Rituel by Sisley, and Neuraé. Joining Sisley means becoming part of an independent, visionary Maison where excellence, authenticity, and a profound respect for our clients are at the heart of everything we do.
As the digital and e-commerce manager for the BeNeLux region, you will orchestrate Sisley's online presence, ensuring our digital boutiques reflect the elegance, expertise, and excellence of our Maison. Overseeing our direct-to-consumer (D2C), e-retail, and media activities, your mission is to balance ambitious commercial growth with a premium client experience. This role requires a perfect equilibrium between strategic vision and daily operational agility. You will navigate tools like Salesforce, Dartagnan, and Google Analytics with precision, acting as the guardian of our brand identity across all digital touchpoints in the region.
Key responsibilities
1. E-commerce strategy and business development (D2C) (In close collaboration with the European central team)
Commercial excellence: drive the sales performance of the Sisley digital flagship across the BeNeLux markets.
Animation and exclusivity: define the digital calendar, adapting European guidelines to local specificities to offer a tailored and engaging client experience.
Strategic growth: identify new opportunities, premium partnerships, and bespoke services to elevate the customer value proposition.
2. E-merchandising and client experience
Digital boutique management: execute product launches, seasonal highlights, and exclusive offers via Salesforce Commerce Cloud with uncompromising attention to detail.
Client advocacy: elevate the shopping experience by optimizing on-site search and managing client reviews with the refinement expected of a high-end beauty brand.
3. E-retail and partner growth
Premium partner management: act as the main digital point of contact for our major e-retailers (Douglas, ICI PARIS XL, etc.).
Brand visibility: negotiate and implement tailored digital support plans (premium banners, newsletters, sampling) to ensure Sisley's qualitative presence and share of voice.
Performance monitoring: analyze e-retail sales data to adapt strategies and guarantee optimal product visibility during key commercial moments.
4. Clienteling, loyalty and care (In close collaboration with the European central team)
Personalized journeys: deploy CRM campaigns designed to nurture long-term relationships and increase client lifetime value.
Database refinement: thoughtfully recruit new profiles and manage our client database to deliver bespoke experiences and highly targeted communications.
Digital care: manage online client inquiries with the highest level of refinement and empathy, turning every customer service interaction into an opportunity for loyalty and brand advocacy.
Loyalty excellence: evolve the loyalty program into a true vector of brand attachment and repeat engagement.
5. Media and performance marketing (In close collaboration with the European central team)
Media orchestration: plan and analyze digital media campaigns (search, social, display), ensuring they strictly align with our luxury positioning.
Investment tracking: monitor daily sales and campaign performance (ROAS, CPA) to ensure marketing efforts drive sustainable, measurable growth.
6. Performance analysis and business intelligence
Strategic reporting: track and analyze key indicators (conversion rate, traffic, bounce rate, sales growth) across all digital touchpoints.
Actionable insights: translate data into clear, refined business recommendations. We value a proactive mindset to propose elevated \"test and learn\" initiatives.
Profile and expertise
Experience: proven background in digital management or e-commerce, ideally within the premium, luxury, or high-end beauty sectors.
Technical proficiency: strong command of Salesforce Commerce Cloud, Google Analytics, and Excel. Experience with CRM tools (such as Selligent or Dartagnan) is highly valued.
Business mindset: you perfectly balance analytical rigor with a deep sensitivity for luxury brand storytelling.
Operational excellence: you thrive in a role that blends strategy with operational execution. You demonstrate an uncompromising attention to detail and the rigor necessary to directly manage complex workflows and tools, ensuring a flawless client journey.
Languages: fluency in French, Dutch, and English is essential to effectively manage the BeNeLux markets and collaborate with our global headquarters in Paris.
Sisley Paris is a French family-owned enterprise and a global brand renowned for its pioneering expertise in phytocosmetology. We combine the most advanced technological research with the finest plant extracts and essential oils to create exceptional skincare, makeup, and high-end fragrances. Today, our Maison proudly encompasses a portfolio of three exceptional brands: Sisley, Hair Rituel by Sisley, and Neuraé. Joining Sisley means becoming part of an independent, visionary Maison where excellence, authenticity, and a profound respect for our clients are at the heart of everything we do.
As the digital and e-commerce manager for the BeNeLux region, you will orchestrate Sisley's online presence, ensuring our digital boutiques reflect the elegance, expertise, and excellence of our Maison. Overseeing our direct-to-consumer (D2C), e-retail, and media activities, your mission is to balance ambitious commercial growth with a premium client experience. This role requires a perfect equilibrium between strategic vision and daily operational agility. You will navigate tools like Salesforce, Dartagnan, and Google Analytics with precision, acting as the guardian of our brand identity across all digital touchpoints in the region.
Key responsibilities
1. E-commerce strategy and business development (D2C) (In close collaboration with the European central team)
Commercial excellence: drive the sales performance of the Sisley digital flagship across the BeNeLux markets.
Animation and exclusivity: define the digital calendar, adapting European guidelines to local specificities to offer a tailored and engaging client experience.
Strategic growth: identify new opportunities, premium partnerships, and bespoke services to elevate the customer value proposition.
2. E-merchandising and client experience
Digital boutique management: execute product launches, seasonal highlights, and exclusive offers via Salesforce Commerce Cloud with uncompromising attention to detail.
Client advocacy: elevate the shopping experience by optimizing on-site search and managing client reviews with the refinement expected of a high-end beauty brand.
3. E-retail and partner growth
Premium partner management: act as the main digital point of contact for our major e-retailers (Douglas, ICI PARIS XL, etc.).
Brand visibility: negotiate and implement tailored digital support plans (premium banners, newsletters, sampling) to ensure Sisley's qualitative presence and share of voice.
Performance monitoring: analyze e-retail sales data to adapt strategies and guarantee optimal product visibility during key commercial moments.
4. Clienteling, loyalty and care (In close collaboration with the European central team)
Personalized journeys: deploy CRM campaigns designed to nurture long-term relationships and increase client lifetime value.
Database refinement: thoughtfully recruit new profiles and manage our client database to deliver bespoke experiences and highly targeted communications.
Digital care: manage online client inquiries with the highest level of refinement and empathy, turning every customer service interaction into an opportunity for loyalty and brand advocacy.
Loyalty excellence: evolve the loyalty program into a true vector of brand attachment and repeat engagement.
5. Media and performance marketing (In close collaboration with the European central team)
Media orchestration: plan and analyze digital media campaigns (search, social, display), ensuring they strictly align with our luxury positioning.
Investment tracking: monitor daily sales and campaign performance (ROAS, CPA) to ensure marketing efforts drive sustainable, measurable growth.
6. Performance analysis and business intelligence
Strategic reporting: track and analyze key indicators (conversion rate, traffic, bounce rate, sales growth) across all digital touchpoints.
Actionable insights: translate data into clear, refined business recommendations. We value a proactive mindset to propose elevated \"test and learn\" initiatives.
Profile and expertise
Experience: proven background in digital management or e-commerce, ideally within the premium, luxury, or high-end beauty sectors.
Technical proficiency: strong command of Salesforce Commerce Cloud, Google Analytics, and Excel. Experience with CRM tools (such as Selligent or Dartagnan) is highly valued.
Business mindset: you perfectly balance analytical rigor with a deep sensitivity for luxury brand storytelling.
Operational excellence: you thrive in a role that blends strategy with operational execution. You demonstrate an uncompromising attention to detail and the rigor necessary to directly manage complex workflows and tools, ensuring a flawless client journey.
Languages: fluency in French, Dutch, and English is essential to effectively manage the BeNeLux markets and collaborate with our global headquarters in Paris.
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