EU Marketing Manager

About OWC

Other World Computing, Inc. (OWC) is a prominent innovator in computing solutions, providing businesses, creative professionals, and tech enthusiasts with high-performance storage, memory, and connectivity products. Since 1988, we have been committed to quality, reliability, and sustainability, offering cutting-edge upgrades and accessories that maximize technology investments and enhance productivity. With a focus on customer satisfaction and eco-friendly initiatives, OWC empowers users to push the boundaries of creativity and performance, delivering the tools they need to achieve more.

Job Title

OWC is seeking a dynamic, proactive EU Marketing Manager to expand its brand presence across Europe. This role will localize and amplify our U.S.-based marketing efforts for maximum regional relevance and impact. The ideal candidate is an experienced marketer with a strong understanding of the European media landscape, influencer community, and channel partner ecosystem

Are you ready to help organizations solve their hardest challenges through the power of OWC?

If so, we'd love to hear from you

What Will You be Doing?

• Public Relations (PR) & Influencer Outreach
• Localize and execute U.S.-driven PR strategies in European markets
• Identify and manage relationships with regional media outlets, product reviewers, bloggers, and influencers
• Secure product reviews and influencer campaigns that drive brand credibility and awareness
• Social & Content Marketing
• Localize and execute social media campaigns across platforms including Instagram, LinkedIn, X (Twitter), Facebook, and region-specific platforms
• Drive multi-language/regional YouTube strategy and engagement
• Develop localized content calendars in sync with global product launches
• Advertising & Awareness Campaigns
• Develop and execute a regional advertising plan for Europe, including digital, print, and programmatic campaigns
• Identify local advertising partners and media outlets for optimal brand exposure
• Collaborate with U.S. team to ensure consistent messaging and creative alignment
• Trade Show & Event Marketing
• Collaborate with EU Sales Director to plan and execute local trade shows and event activations
• Manage event logistics including floorplans, booth design, and product selections
• Support channel partner involvement and co-branded presence at regional events
• Channel Marketing
• Define and execute the EU channel marketing strategy in conjunction with the EU Sales Director
• Repurpose U.S. channel marketing materials and adapt for European markets
• Align with sales and business development teams to support both existing and new channel partners
• Track campaign performance and optimize for engagement, growth, and sales enablement
• Project & Campaign Execution
• Lead day-to-day EU marketing execution, campaign rollout, and calendar planning
• Ensure all marketing initiatives reflect OWC brand standards and regional compliance
• Collaborate cross-functionally with global marketing, sales, and operations teams

What Will You Bring with You?

• 5+ years of regional or international marketing experience, preferably in technology or consumer electronics
• Proven track record in PR, influencer marketing, advertising, and social campaigns across multiple EU markets
• Experience managing trade show participation and event logistics
• Strong communication and organizational skills; comfortable juggling multiple projects and deadlines
• Fluent in English; additional European language(s) a strong plus
• Willingness to travel within Europe for trade shows and partner engagements
• Knowledge of creative professional markets (video, photo, audio)
• Experience working with resellers/distributors across EMEA

Education:

• Bachelor's degree in Marketing, Business, Communications, or a related field.

Compensation Structure for the Position

The compensation package for this role will be determined based on your experience, skills, and performance.

Our People Are the Most Important Asset

A career with OWC is out of this world and will provide you with all the opportunities and benefits that can only come from working with a proven industry leader that is committed to innovation and delivering the finest computing solutions.

• Competitive pay, that is based on the work that you do here at OWC and not based on a previous role.
• A generous number of vacation/sick/personal days every year, including birthday time off
• Comprehensive health, vision, dental and wellness benefits.

• Join a company that is a leader in sustainability and offers the flexibility of hybrid roles.
• At OWC there are ongoing opportunities to learn, develop new skills and support your personal growth.

Different people approach challenges differently. The most successful teams are the most diverse teams, and we pride ourselves on providing a culture that is committed to diversity, equity, and inclusion.

We look forward to hearing from you, learning more about your successes and sharing more on the 'Other Worldly' innovation here at OWC.

Candidate Acknowledgment Statement:
I acknowledge that as a candidate applying for a position at Other World Computing, I agree to participate in an assessment as part of the hiring process. These assessments are designed to evaluate my skills, abilities, and fit for the role I am applying for. I understand that the information gathered through these assessments will be kept confidential and used solely for making hiring decisions. I agree to participate in the assessment program administered by Other World Computing.