Programmatic & Direct Expert

Company Description
WHO ARE WE?
At Publicis Groupe Belgium we are driven by the Power of One. That's our raison d'être: to make brands relevant and interesting to people, to touch them and influence their behavior, to grow the business of the brands we work for. More than 200 diverse bright experts are organized in 4 interconnected métiers (strategy & data, creative experiences, media activation, and production), and are the drivers of our collective creativity. And ow, yeah, it's "Groupe" with an "e". With our group's roots in la douce France you can expect loads of Liberté, Curiosité and Créativité.

Overview
Are you ready to step into the dynamic world of digital advertising as a Programmatic & Direct Expert at Publicis Groupe? We're seeking a forward-thinking professional who is passionate about harnessing the power of programmatic and direct media buying to drive exceptional results. In this role, your analytical acumen, strategic mindset, and innovative approach will be pivotal in crafting cutting-edge advertising solutions for our diverse range of clients.

As an expert in programmatic and direct media, you will be at the forefront of digital innovation, leveraging data-driven insights to optimize campaign performance and maximize return on investment. Your ability to navigate the complexities of the digital landscape, coupled with your strong communication skills, will enable you to foster lasting relationships with clients, media partners, and internal teams.

Join Publicis Groupe and play a key role in shaping the future of advertising. With us, you'll have the opportunity to utilize advanced tools and technologies, collaborate with a team of industry-leading professionals, and contribute to campaigns that make a real impact. Embrace the chance to grow and excel in a vibrant environment where your expertise will be valued and your contributions recognized, driving progress for both our clients and the industry.

The Programmatic & Direct Expert reports directly to the Programmatic & Direct Director.

Responsibilities
YOUR KEY RESPONSIBILITIES
This is our bucket list, but we will not be disappointed if we cannot tick all the boxes in the end. All our experts have different backgrounds, which help them shape their day-to-day, that will not be any different in your case.

• You are a star in campaign management:
• You set-up your campaign in different DSP's or follow the results of direct buying in the adserver.
• You make and defend basic & intelligent tactical plans.
• You are responsible to achieve the estimated buying performances for a client.
• You make smart reports.
• You dare to challenge a brief depending on the KPI.
• You present and defend results and recommendations.
• You define learnings and act on them.
• You actively participate to internal meetings and to meetings with our partners.
• You can conduct and understand relevant analysis of the landscape, or a client's eco-system.
• You build an excellent professional relation with our media partners.
• You have a strong understanding of productivity objectives.

Qualifications
WHO ARE YOU?

• You are curious, honest, brave, generous and take ownership. You are ready to help us realize the impossible, while having some fun in the process.
• You have a critical mindset, because you are committed, and want to put it to use to shape progress for brands, people, and society.
• You have at least 4-6 years of experience in managing Display & Video campaigns.
• You are an administrative wonder.
• You are well organized and always meet deadlines.
• You are a problem solver, and you can work under pressure.
• You have a heart for numbers and an analytic mindset. You have an eagle eye for details.
• You are a team player.
• You are open & motivated to continuously adapt & learn.
• You are ready to take under your wing less experienced profiles.
• You have an excellent knowledge of the video and display landscape.
• You are autonomous in your day-to-day work.
• You are comfortable with DV360 and at least one other DSP and also able to use tools such as Double Verify, IAS, Campaign Manager (floodlights check, audience management, troubleshooting) and Google Looker.
• You are an explorer of new technologies in a strong moving world.
• You are open to learn direct buying.
• You have negotiation skills (deals and offer with our partners)
• You are fluent in Dutch, French and English.

Additional Information
WHEN JOINING US, THIS IS WHAT YOU CAN EXPECT

• A key position in a resourceful and people obsessed organization.
• Ambitious clients in the middle of their business transformation.
• A competitive salary and benefits program.
• An inclusive organization that recruits, employs, trains, compensates, and promotes regardless of colour, religion, national origin, sex, gender identity or expression, sexual orientation, disability, age,
• A "great place to work" in the breath-taking carbon neutral Gare Maritime at Tour & Taxis. You'll find facilities from showers so you can go for a yoga session or lunch-run in the Tour & Taxis Park to a food hall for if all that running (or only even thinking about it) made you hungry. But starting from January 1st, we're moving to the Manhattan building in Rogier, where new adventures await us

Have you become enthusiastic after reading? Well, let's talk then