Digital Marketing Specialist

🚀 Your impact

Are you a creative content maker who brings brands to life online? Passionate about storytelling, design and impactful campaigns? You might be our new Digital Marketing Specialist, with a clear focus on creative content marketing.

Within the Alan Allman Associates ecosystem, you’ll support various consulting companies with their marketing. You ensure their story – both visual and textual – stands out, resonates, and drives impact.

Founded in 2009, Alan Allman Associates is a fast-growing ecosystem of consultancy firms, specialized in digital transformation. We now count over 3,500 consultants, active in Europe (including the Benelux), North America, Asia and the Middle East.

We're looking for a creative and strategic Digital Marketing Officer to join our Hasselt team and help build strong, visible brands in a competitive landscape.

🧩 What will you do?

1. Content creation & branding

• Develop a strong content strategy aligned with brand positioning
• Create impactful content: blog posts, visuals, infographics, animations, social media posts, short-form videos, whitepapers, interviews...
• Tailor content to audience, channel and campaign objectives
• Ensure editorial and visual consistency per brand

2. Digital campaigns & lead generation

• Translate strategic needs into digital marketing actions
• Run omnichannel campaigns (SEO, SEA, email, LinkedIn Ads, webinars, events...)
• Optimize websites and social content for visibility, engagement, and conversion
• Analyze performance and report on clear KPIs

3. Stakeholder support & coordination

• Collaborate with sales, project managers, and external agencies
• Participate in management meetings and steering groups to set priorities
• Manage marketing databases in line with GDPR
• Keep up with the latest digital trends

🧠 Who are you?

• 3 to 5 years of experience in a marketing role with a strong content focus (agency or B2B);
• Higher degree in marketing, communication, graphic design or similar;
• Excellent Dutch, good English – French is a bonus;
• Skilled in creative storytelling through text and visuals;
• Technically proficient in marketing tools, CMS, web and social analytics;
• A mix of autonomy, creativity and structure, and a strong team player.

📍 Where will you work?

• Your base is Hasselt, with one day per week in Brussels;
• Hybrid working: partly in office, partly remote.

💼 What do we offer?

• A creative, autonomous role with direct impact across multiple brands;
• The chance to shape your content vision within a growing ecosystem;
• An inspiring environment open to ideas, initiative and innovation;
• Work in an international group with Belgian roots.

📩 Interested?

Apply today and become our new Digital Marketing Specialist!

📧 Send your CV and cover letter to jobs@alan-allman.be🚀