Als Digital expert bepaal jij de strategie en de uitvoering van de digitale communicatie. Jouw takenpakket bestaat uit:
- het opzetten en opvolgen van campagnes om aan leadgeneration te doen;
- de juiste kanalen gebruiken om online aanwezigheid te stimuleren;
- samenwerken met externe partners voor maximale impact;
- budget beheren;
- analyseren van de campagnes en bijsturen waar nodig;
- implementeren van HQ-initiatieven op digitaal niveau;
- beheer van CMS en online tools;
- digitale trends voorblijven om innovatie te stimuleren.
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